The 2022 China International Fair for Trade in Services ("Service Fair") was successfully concluded in Beijing. As one of the highlights of the 10th International Fair for Trade in Services, Norway set up the Norwegian National Pavilion for the first time to participate in the exhibition. China Digital Economy Exchange Conference - CIFTIS 2022". As a core member of NHPG, Norwegian high-end nutrition brand NYO3 was invited to share "From 0 to 1: NYO3, the nutrition expert from Norway, is now developing its new 'cyber path' in the Chinese market.", leveraging on the rise of digitalization and the trend of shifting the global economic center, to deeply cultivate the digital economy , opened a global layout and made the first stop in the Chinese market.
NYO3 becomes the top one brand ,because of follow the Chinese digital economy’s growing up
From 2012 to 2021, the scale of China's digital economy will increase from 11 trillion yuan to over 45 trillion yuan, and its proportion in GDP will increase from 21.6% to 39.8%, with an average annual growth rate of 15.9%. According to the UNCTAD report, the digital economy has become a new growth driver for China's economy. Because of this, the holding of the Norway-China Digital Exchange Conference has attracted strong attention from the China Association for Trade in Services, the Beijing Electronic Commerce Association and other circles.
With the theme of "e-commerce and digital solutions", the Norway-China Digital Economy Exchange Conference was hosted by Innovation Norway and Beijing International Service Trade Affairs Center. A total of 7 digital solution organizations and 8 brands in the e-commerce service field participated. Mr. Xie Zhe, Economic Counselor of the Norwegian Embassy in China, came to the scene and delivered an important speech.
At the exchange meeting, John Bao, head of NYO3 Asia Pacific, published "From 0 to 1: The Road to Digital Innovation of the Norwegian Dietary Supplement Brand NYO3 in the Chinese Market Segment", sharing the figures after the NYO3 brand officially landed in the Chinese market in 2019 The history of innovation and development in the field of e-commerce. This speech is another important performance of NYO3 joining hands with China's official platform to promote friendly cooperation between Norway and China after it was broadcast live on CCTV in August.
As a local high-end health brand in Norway, NYO3 has moved from Norwegian operation to global development. The first stop is the Chinese market with great potential. Relying on the brand and product advantages of "natural and pure from Norway", NYO3 seized the opportunity of "digital economy" and deeply cultivated China's cross-border e-commerce platform. Kuaishou and other multi-platforms have been fully deployed, and have repeatedly achieved good results:
In September 2020, NYO3 Pure Krill Oil was shortlisted for the 2020 International NutraIngredients-Asia "OMEGA-3 Product of the Year". In November of the same year, NYO3 Pure Antarctic Krill Oil Amundsen Commemorative Edition and NYO3 Pure Arctic Seal Oil were listed on Tmall International Ph.D. Shrimp oil and seal oil ranked first in sales (data source: 2020-2022 Tmall Business Staff Big Data); in November 2021, NYO3 became one of the six major brands in the global industry invited by Douyin International; In March of this year, NYO3 won the "2021 Most Influential and Innovative Brand Award" issued by ORIVO; in August, NYO3 was invited to the official live broadcast room of Douyin on CCTV, ranking the first share of Douyin's overseas meal supplement category.
Pure and Simple, NYO3 leads a new way of healthy life with Nordic nutrition
As a high-end nutrition brand in Norway, NYO3 has always adhered to and innovated the quality of high-end dietary supplements in northern Europe. It has been affirmed by professional representatives from both China and Norway. It was invited to the 2022 China International Service Trade Fair and participated in the Norwegian National Pavilion. With rich nutritional types, concentrated nutritional content and pure nutritional raw materials, many products are widely praised by many users in China.
NYO3 exhibited a total of 17 products this time, covering 7 categories such as heart and brain care, eye care and intelligence, metabolic regulation, beauty and beauty, intestinal nutrition, joint care and stress relief and sleep aid, including "Norwegian National Treasures". ” known as krill oil.
Norway NYO3 Pure Antarctic Krill Oil Amundsen Commemorative Edition uses Eco-harvesting fresh technology to catch live Antarctic krill, and uses Flexitech to freshly extract krill nutrition to create pure and natural high-quality krill oil, which is rich in 56% high With unique ingredients such as marine phospholipids, Omega-3, choline and astaxanthin, it has become the most technological + natural representative product in the NYO3 brand.